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Intelligence Briefings from the War on Spam

18 to 24 yr olds send 110 texts per day


Thu, Sep 22, 2011 by Angela Knox

An interesting new report* from The Pew Research Center’s Internet and American Life project, says that 95% of 18 to 24 year olds own a cell phone, 97% of the cell phone owners use text messaging, and they send an average of 110 text messages per day.

That’s a lot of texting they’re doing.

People in the older age groups, tend to send fewer texts per day on average.  It would be interesting to know if the younger age group sends more texts because they have more time to send text messages or because they’re more comfortable with the technology.

Either way, text messaging is an important part of how people communicate, which is why Cloudmark supports the rollout of a common short code: 7726 (S-P-A-M) to report any unwanted text messages, so that those 110 messages per day, continue to be messages that people want.

Text Messages per Day by Age Group

Text Messages per Day by Age Group

 

*Smith, Aaron. Americans and Text Messaging. Pew Internet & American Life Project, Sept 19, 2011. http://pewinternet.org/Reports/2011/Cell-Phone-Texting-2011/Main-Report.aspx?view=all, accessed on Sept 21, 2011.

 

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